{"id":2014,"date":"2017-01-04T19:01:47","date_gmt":"2017-01-04T17:01:47","guid":{"rendered":"https:\/\/comunicagenia.com\/codigos-qr-nfc\/"},"modified":"2026-09-28T19:59:02","modified_gmt":"2026-09-28T17:59:02","slug":"codes-qr-nfc","status":"publish","type":"page","link":"https:\/\/comunicagenia.com\/fr\/codes-qr-nfc\/","title":{"rendered":"Codes QR et NFC : Connectivit\u00e9 et Solutions Interactives"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull hero-qr has-text-color has-background is-layout-constrained wp-container-core-group-is-layout-2fdaaf3c wp-block-group-is-layout-constrained\" style=\"background-color:#0c71c3;background-image:linear-gradient(135deg, rgba(12, 113, 195, 0.90) 0%, rgba(15, 23, 42, 0.88) 100%), url(https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/5183171603_6b1481042c_b.jpg);background-size:cover;background-position:center;color:#ffffff;margin-top:0;margin-bottom:0;padding-top:140px;padding-right:24px;padding-bottom:70px;padding-left:24px\">\n    \n    <h1 class=\"has-text-align-center has-text-color wp-block-heading\" style=\"color:#ffffff;font-size:42px;font-weight:800;line-height:1.2;margin-bottom:16px;text-shadow:0 2px 10px rgba(0,0,0,0.3)\">Codes QR et NFC : Connectivit\u00e9 et Solutions Interactives<\/h1>\n    \n    \n    <p class=\"has-text-align-center has-text-color wp-block-paragraph\" style=\"color:#f1f5f9;font-size:19px;max-width:820px;margin:0 auto\">Connectivit\u00e9 intelligente entre le monde physique et num\u00e9rique pour le marketing et le tourisme<\/p>\n    \n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-background is-layout-constrained wp-container-core-group-is-layout-cd5dfa83 wp-block-group-is-layout-constrained\" style=\"background-color:#ffffff;padding-top:70px;padding-right:24px;padding-bottom:60px;padding-left:24px\">\n    \n    <div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-64fdcdd2 wp-block-columns-is-layout-flex\">\n        \n        <div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:58%\">\n            \n            <h2 class=\"has-text-color wp-block-heading\" style=\"color:#ee8738;font-size:28px;font-weight:700;margin-bottom:20px\">QR et NFC pour les Entreprises<\/h2>\n            \n            \n            <p class=\"has-text-color wp-block-paragraph\" style=\"color:#334155;font-size:16px;line-height:1.75;margin-bottom:16px\">Les codes QR sont des graphiques bidimensionnels \u00e0 r\u00e9ponse rapide qui vous donnent <strong>Vous aider \u00e0 interagir avec vos clients via t\u00e9l\u00e9phone mobile<\/strong>, obtenant une r\u00e9ponse mesurable que vous pouvez convertir en nouvelles ventes.<\/p>\n            \n            \n            <p class=\"has-text-color wp-block-paragraph\" style=\"color:#334155;font-size:16px;line-height:1.75;margin-bottom:16px\">Chez ComunicaGenia, nous travaillons avec <strong>Codes QR intelligents<\/strong> qui reconnaissent le syst\u00e8me d&rsquo;exploitation mobile, le pays d&rsquo;origine et la langue, fournissant des statistiques d\u00e9taill\u00e9es de lecture et de conversion.<\/p>\n            \n            \n            <p class=\"has-text-color wp-block-paragraph\" style=\"color:#334155;font-size:16px;line-height:1.75;margin-bottom:16px\">Notre exp\u00e9rience a fait de nous des sp\u00e9cialistes des campagnes publicitaires. <strong>Marketing QR<\/strong>. Il ne suffit pas de personnaliser graphiquement votre image corporative, mais de structurer une action publicitaire efficace et orient\u00e9e vers les r\u00e9sultats.<\/p>\n            \n            \n            <p class=\"has-text-color wp-block-paragraph\" style=\"color:#334155;font-size:16px;line-height:1.75\">Nous int\u00e9grons \u00e9galement la technologie <strong>NFC (communication en champ proche)<\/strong>: un syst\u00e8me de proximit\u00e9 sans fil id\u00e9al pour les cartes interactives, les \u00e9v\u00e9nements, le contr\u00f4le d&rsquo;acc\u00e8s ou le commerce physique.<\/p>\n            \n        <\/div>\n        \n\n        \n        <div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:42%\">\n            \n            <div class=\"wp-block-group has-background is-layout-flow wp-block-group-is-layout-flow\" style=\"border-color:#e2e8f0;border-width:1px;border-radius:14px;background-color:#f8fafc;padding-top:30px;padding-right:26px;padding-bottom:30px;padding-left:26px;box-shadow:0 6px 18px rgba(0,0,0,0.04)\">\n                \n                <figure class=\"wp-block-image size-large\"><img decoding=\"async\" src=\"https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/qr1ok.jpg\" alt=\"Histoire de r\u00e9ussite du QR M\u00e1laga\" style=\"border-radius:8px;width:100%;height:auto\"\/><\/figure>\n                \n                \n                <h3 class=\"has-text-color wp-block-heading\" style=\"color:#0c71c3;font-size:20px;font-weight:700;margin-top:16px;margin-bottom:10px\">Cas client : Tourisme de M\u00e1laga<\/h3>\n                \n                \n                <p class=\"has-text-color wp-block-paragraph\" style=\"color:#475569;font-size:14px;line-height:1.65\">Le D\u00e9partement du Tourisme de la Mairie de Malaga a fait confiance \u00e0 notre exp\u00e9rience pour installer <strong>codes QR multilingues<\/strong> dans les lieux touristiques et les mus\u00e9es de la ville, permettant aux visiteurs de consulter les informations dans leur propre langue.<\/p>\n                \n            <\/div>\n            \n        <\/div>\n        \n    <\/div>\n    \n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-background is-layout-constrained wp-container-core-group-is-layout-4d4e3824 wp-block-group-is-layout-constrained\" style=\"background-color:#ffffff;padding-top:70px;padding-right:24px;padding-bottom:70px;padding-left:24px\">\n    \n    <h3 class=\"has-text-color wp-block-heading\" style=\"color:#ee8738;font-size:24px;font-weight:700;margin-bottom:30px\">En savoir plus sur les codes QR<\/h3>\n    \n    <ul class=\"wp-block-latest-posts__list comunicagenia-blog-grid wp-block-latest-posts is-layout-flow wp-block-latest-posts-is-layout-flow\"><li><div class=\"wp-block-latest-posts__featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"203\" src=\"https:\/\/comunicagenia.com\/wp-content\/uploads\/2018\/09\/Imagen-para-el-post-1-300x203.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" style=\"\" srcset=\"https:\/\/comunicagenia.com\/wp-content\/uploads\/2018\/09\/Imagen-para-el-post-1-300x203.jpg 300w, https:\/\/comunicagenia.com\/wp-content\/uploads\/2018\/09\/Imagen-para-el-post-1-200x135.jpg 200w, https:\/\/comunicagenia.com\/wp-content\/uploads\/2018\/09\/Imagen-para-el-post-1.jpg 626w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/comunicagenia.com\/fr\/blog\/les-technologies-qr-et-nfc-dans-vos-strategies-marketing\/\">Les technologies QR et NFC dans vos strat\u00e9gies marketing<\/a><div class=\"wp-block-latest-posts__post-excerpt\">Combien de fois avons-nous vu ces petits carr\u00e9s pleins de formes g\u00e9om\u00e9triques en noir et blanc, coll\u00e9s sur\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/comunicagenia.com\/fr\/blog\/les-technologies-qr-et-nfc-dans-vos-strategies-marketing\/\" rel=\"noopener\">Lire la suite<span class=\"screen-reader-text\">\u00a0: Les technologies QR et NFC dans vos strat\u00e9gies marketing<\/span><\/a><\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"224\" height=\"300\" src=\"https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/IMG_0629-224x300.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" style=\"\" srcset=\"https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/IMG_0629-224x300.jpg 224w, https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/IMG_0629-768x1028.jpg 768w, https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/IMG_0629-765x1024.jpg 765w, https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/IMG_0629-1080x1446.jpg 1080w, https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/IMG_0629.jpg 574w\" sizes=\"auto, (max-width: 224px) 100vw, 224px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/comunicagenia.com\/fr\/blog\/comunicagenia-renouvelle-le-service-de-qr-code-applique-a-linformation-touristique\/\">ComunicaGenia renouvelle le service de QR code appliqu\u00e9 \u00e0 l\u2019information touristique<\/a><div class=\"wp-block-latest-posts__post-excerpt\">La mairie de Malaga a renouvel\u00e9 le service de code QR appliqu\u00e9 \u00e0 l\u2019information touristique qui est fourni\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/comunicagenia.com\/fr\/blog\/comunicagenia-renouvelle-le-service-de-qr-code-applique-a-linformation-touristique\/\" rel=\"noopener\">Lire la suite<span class=\"screen-reader-text\">\u00a0: ComunicaGenia renouvelle le service de QR code appliqu\u00e9 \u00e0 l\u2019information touristique<\/span><\/a><\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/comunicagenia.com\/wp-content\/uploads\/2019\/05\/vino-peque\u00f1o-300x200.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" style=\"\" srcset=\"https:\/\/comunicagenia.com\/wp-content\/uploads\/2019\/05\/vino-peque\u00f1o-300x200.jpg 300w, https:\/\/comunicagenia.com\/wp-content\/uploads\/2019\/05\/vino-peque\u00f1o.jpg 399w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/comunicagenia.com\/fr\/blog\/qr-un-complement-parfait-pour-la-vente-de-vin-en-ligne\/\">QR : un compl\u00e9ment parfait pour la vente de vin en ligne<\/a><div class=\"wp-block-latest-posts__post-excerpt\">Cela fait des ann\u00e9es que l\u2019on voit des images de QR codes appliqu\u00e9s sur diff\u00e9rents sites (brochures, affiches,\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/comunicagenia.com\/fr\/blog\/qr-un-complement-parfait-pour-la-vente-de-vin-en-ligne\/\" rel=\"noopener\">Lire la suite<span class=\"screen-reader-text\">\u00a0: QR : un compl\u00e9ment parfait pour la vente de vin en ligne<\/span><\/a><\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/comunicagenia.com\/wp-content\/uploads\/2020\/03\/29china-surveillance-1-articleLarge-300x200.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"\" style=\"\" srcset=\"https:\/\/comunicagenia.com\/wp-content\/uploads\/2020\/03\/29china-surveillance-1-articleLarge-300x200.jpg 300w, https:\/\/comunicagenia.com\/wp-content\/uploads\/2020\/03\/29china-surveillance-1-articleLarge-480x320.jpg 480w, https:\/\/comunicagenia.com\/wp-content\/uploads\/2020\/03\/29china-surveillance-1-articleLarge.jpg 600w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/comunicagenia.com\/fr\/blog\/les-qr-codes-facilitent-le-controle-du-coronavirus-en-chine\/\">Les QR codes facilitent le contr\u00f4le du coronavirus en Chine<\/a><div class=\"wp-block-latest-posts__post-excerpt\">Comme s&rsquo;il s&rsquo;agissait d&rsquo;un feu de circulation\u00a0; Ainsi, cette technologie est utilis\u00e9e par la Chine pour contr\u00f4ler et\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/comunicagenia.com\/fr\/blog\/les-qr-codes-facilitent-le-controle-du-coronavirus-en-chine\/\" rel=\"noopener\">Lire la suite<span class=\"screen-reader-text\">\u00a0: Les QR codes facilitent le contr\u00f4le du coronavirus en Chine<\/span><\/a><\/div><\/li>\n<li><div class=\"wp-block-latest-posts__featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"200\" src=\"https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/5183171603_6b1481042c_b-300x200.jpg\" class=\"attachment-medium size-medium wp-post-image\" alt=\"qr-nfc\" style=\"\" srcset=\"https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/5183171603_6b1481042c_b-300x200.jpg 300w, https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/5183171603_6b1481042c_b-200x133.jpg 200w, https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/5183171603_6b1481042c_b-768x512.jpg 768w, https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/01\/5183171603_6b1481042c_b.jpg 1024w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/div><a class=\"wp-block-latest-posts__post-title\" href=\"https:\/\/comunicagenia.com\/fr\/blog\/nous-presentons-deux-nouveaux-amis-qr-nfc\/\">Rencontrez nos deux nouveaux amis: QR et NFC<\/a><div class=\"wp-block-latest-posts__post-excerpt\">Vous avez probablement vu un petit carr\u00e9 rempli de formes g\u00e9om\u00e9triques noires et blanches coll\u00e9es \u00e0 plusieurs reprises\u2026 <a class=\"wp-block-latest-posts__read-more\" href=\"https:\/\/comunicagenia.com\/fr\/blog\/nous-presentons-deux-nouveaux-amis-qr-nfc\/\" rel=\"noopener\">Lire la suite<span class=\"screen-reader-text\">\u00a0: Rencontrez nos deux nouveaux amis: QR et NFC<\/span><\/a><\/div><\/li>\n<\/ul>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Codes QR et NFC : Connectivit\u00e9 et Solutions Interactives Connectivit\u00e9 intelligente entre le monde physique et num\u00e9rique pour le marketing et le tourisme QR et NFC pour les Entreprises Les codes QR sont des graphiques bidimensionnels \u00e0 r\u00e9ponse rapide qui vous donnent Vous aider \u00e0 interagir avec vos clients via t\u00e9l\u00e9phone mobile, obtenant une r\u00e9ponse [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_uag_custom_page_level_css":"","_thinkrank_schema_form_data":"","_thinkrank_selected_schema_type":"","_thinkrank_additional_schemas":"","_thinkrank_canonical_url":"","_thinkrank_og_title":"","_thinkrank_og_description":"","_thinkrank_og_image":"","_thinkrank_twitter_title":"","_thinkrank_twitter_description":"","_thinkrank_twitter_image":"","_thinkrank_imported_from":"","_thinkrank_focus_keywords":[],"_thinkrank_focus_keyword":"","_thinkrank_robots_meta_enabled":0,"_thinkrank_robots_meta":"","_thinkrank_advanced_robots_meta":"","_thinkrank_exclude_from_search":0,"_thinkrank_exclude_from_archives":0,"_thinkrank_primary_category":0,"site-sidebar-layout":"no-sidebar","site-content-layout":"plain-container","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"disabled","ast-breadcrumbs-content":"","ast-featured-img":"disabled","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"enabled","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center 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r\u00e9ponse\u2026","_links":{"self":[{"href":"https:\/\/comunicagenia.com\/fr\/wp-json\/wp\/v2\/pages\/2014","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/comunicagenia.com\/fr\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/comunicagenia.com\/fr\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/comunicagenia.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/comunicagenia.com\/fr\/wp-json\/wp\/v2\/comments?post=2014"}],"version-history":[{"count":0,"href":"https:\/\/comunicagenia.com\/fr\/wp-json\/wp\/v2\/pages\/2014\/revisions"}],"wp:attachment":[{"href":"https:\/\/comunicagenia.com\/fr\/wp-json\/wp\/v2\/media?parent=2014"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}