{"id":28576,"date":"2018-08-28T10:44:50","date_gmt":"2018-08-28T08:44:50","guid":{"rendered":"https:\/\/comunicagenia.com\/blog\/google-analytics-google-alerts-%d0%b8-google-trends-%d1%82%d1%80%d0%b8-%d0%b1%d0%b5%d1%81%d0%bf%d0%bb%d0%b0%d1%82%d0%bd%d1%8b%d1%85-%d0%b8%d0%bd%d1%81%d1%82%d1%80%d1%83%d0%bc%d0%b5%d0%bd%d1%82%d0%b0\/"},"modified":"2018-08-28T10:44:50","modified_gmt":"2018-08-28T08:44:50","slug":"google-analytics-google-alerts-%d0%b8-google-trends-%d1%82%d1%80%d0%b8-%d0%b1%d0%b5%d1%81%d0%bf%d0%bb%d0%b0%d1%82%d0%bd%d1%8b%d1%85-%d0%b8%d0%bd%d1%81%d1%82%d1%80%d1%83%d0%bc%d0%b5%d0%bd%d1%82%d0%b0","status":"publish","type":"post","link":"https:\/\/comunicagenia.com\/ru\/blog\/google-analytics-google-alerts-%d0%b8-google-trends-%d1%82%d1%80%d0%b8-%d0%b1%d0%b5%d1%81%d0%bf%d0%bb%d0%b0%d1%82%d0%bd%d1%8b%d1%85-%d0%b8%d0%bd%d1%81%d1%82%d1%80%d1%83%d0%bc%d0%b5%d0%bd%d1%82%d0%b0\/","title":{"rendered":"Google Analytics, Google Alerts \u0438 Google Trends: \u0442\u0440\u0438 \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u044b\u0445 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u0430 \u0434\u043b\u044f \u0432\u0437\u0440\u044b\u0432\u043d\u043e\u0433\u043e \u0440\u043e\u0441\u0442\u0430 \u0431\u0438\u0437\u043d\u0435\u0441\u0430"},"content":{"rendered":"<p>\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f Google \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f\u043c \u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0430\u043c \u043d\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u0441\u0430\u043c\u0443\u044e \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u0443\u044e \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u0443\u044e \u0441\u0438\u0441\u0442\u0435\u043c\u0443 \u0432 \u043c\u0438\u0440\u0435, \u043d\u043e \u0438 \u043c\u043e\u0449\u043d\u0435\u0439\u0448\u0443\u044e \u044d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0443 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u0432. \u0421\u0430\u043c\u043e\u0435 \u0443\u0434\u0438\u0432\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0435, \u0447\u0442\u043e \u044d\u0442\u0438 \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u0441\u0435\u0440\u0432\u0438\u0441\u044b \u043c\u0438\u0440\u043e\u0432\u043e\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u044b \u0441\u043e\u0432\u0435\u0440\u0448\u0435\u043d\u043d\u043e <strong>\u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u043e<\/strong>.<\/p>\n<p>\u041a\u043e\u043c\u0431\u0438\u043d\u0430\u0446\u0438\u044f \u0434\u0430\u043d\u043d\u044b\u0445 \u0442\u0440\u0435\u0445 \u0441\u0435\u0440\u0432\u0438\u0441\u043e\u0432 \u2014 <strong>Google Analytics, Google Alerts \u0438 Google Trends<\/strong> \u2014 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u044c \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u044f \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u043e\u0431\u044a\u0435\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u0446\u0438\u0444\u0440, \u043c\u043e\u043d\u0438\u0442\u043e\u0440\u0438\u0442\u044c \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0432 \u0438 \u043f\u0440\u0435\u0434\u0443\u0433\u0430\u0434\u044b\u0432\u0430\u0442\u044c \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044c\u0441\u043a\u0438\u0435 \u0442\u0440\u0435\u043d\u0434\u044b \u0437\u0430\u0434\u043e\u043b\u0433\u043e \u0434\u043e \u0442\u043e\u0433\u043e, \u043a\u0430\u043a \u043e \u043d\u0438\u0445 \u0437\u0430\u0433\u043e\u0432\u043e\u0440\u044f\u0442 \u043d\u0430 \u0440\u044b\u043d\u043a\u0435.<\/p>\n<p>\u0412 \u044d\u0442\u043e\u0439 \u0441\u0442\u0430\u0442\u044c\u0435 \u043c\u044b \u043f\u043e\u0434\u0440\u043e\u0431\u043d\u043e \u0440\u0430\u0437\u0431\u0435\u0440\u0435\u043c, \u043a\u0430\u043a \u0440\u0430\u0431\u043e\u0442\u0430\u0435\u0442 \u043a\u0430\u0436\u0434\u044b\u0439 \u0438\u0437 \u044d\u0442\u0438\u0445 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u0432 \u0438 \u043a\u0430\u043a \u043e\u0431\u044a\u0435\u0434\u0438\u043d\u0438\u0442\u044c \u0438\u0445 \u0432 \u0435\u0434\u0438\u043d\u0443\u044e \u0441\u0438\u0441\u0442\u0435\u043c\u0443 \u0431\u0438\u0437\u043d\u0435\u0441-\u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438.<\/p>\n<p>&#8212;<\/p>\n<h2>1. Google Analytics: \u0437\u0435\u0440\u043a\u0430\u043b\u043e \u044d\u0444\u0444\u0435\u043a\u0442\u0438\u0432\u043d\u043e\u0441\u0442\u0438 \u0432\u0430\u0448\u0435\u0433\u043e \u0432\u0435\u0431-\u0441\u0430\u0439\u0442\u0430<\/h2>\n<p>\u0424\u043b\u0430\u0433\u043c\u0430\u043d\u0441\u043a\u0438\u0439 \u0441\u0435\u0440\u0432\u0438\u0441 \u0432\u0435\u0431-\u0430\u043d\u0430\u043b\u0438\u0442\u0438\u043a\u0438, \u043e\u0442\u0432\u0435\u0447\u0430\u044e\u0449\u0438\u0439 \u043d\u0430 \u0432\u043e\u043f\u0440\u043e\u0441\u044b: <em>\u00ab\u041a\u0442\u043e \u043f\u0440\u0438\u0445\u043e\u0434\u0438\u0442 \u043d\u0430 \u0441\u0430\u0439\u0442? \u041e\u0442\u043a\u0443\u0434\u0430 \u043e\u043d\u0438 \u043f\u0440\u0438\u0445\u043e\u0434\u044f\u0442? \u0427\u0442\u043e \u043e\u043d\u0438 \u0442\u0430\u043c \u0434\u0435\u043b\u0430\u044e\u0442?\u00bb<\/em>.<br \/>\n&#8212; <strong>\u0418\u0441\u0442\u043e\u0447\u043d\u0438\u043a\u0438 \u0442\u0440\u0430\u0444\u0438\u043a\u0430:<\/strong> \u0412\u044b \u0442\u043e\u0447\u043d\u043e \u0432\u0438\u0434\u0438\u0442\u0435, \u043a\u0430\u043a\u043e\u0439 \u043f\u0440\u043e\u0446\u0435\u043d\u0442 \u043f\u043e\u0441\u0435\u0442\u0438\u0442\u0435\u043b\u0435\u0439 \u043f\u0440\u0438\u0448\u0435\u043b \u0438\u0437 \u043f\u043e\u0438\u0441\u043a\u0430 Google (\u043e\u0440\u0433\u0430\u043d\u0438\u043a\u0430), \u0441 \u0440\u0435\u043a\u043b\u0430\u043c\u044b, \u0438\u0437 \u0441\u043e\u0446\u0438\u0430\u043b\u044c\u043d\u044b\u0445 \u0441\u0435\u0442\u0435\u0439 \u0438\u043b\u0438 \u043f\u043e \u043f\u0440\u044f\u043c\u044b\u043c \u0441\u0441\u044b\u043b\u043a\u0430\u043c.<br \/>\n&#8212; <strong>\u041f\u043e\u0432\u0435\u0434\u0435\u043d\u0447\u0435\u0441\u043a\u0438\u0439 \u0430\u0443\u0434\u0438\u0442:<\/strong> \u041d\u0430 \u043a\u0430\u043a\u0438\u0445 \u0441\u0442\u0440\u0430\u043d\u0438\u0446\u0430\u0445 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u0438 \u0437\u0430\u0434\u0435\u0440\u0436\u0438\u0432\u0430\u044e\u0442\u0441\u044f \u0434\u043e\u043b\u044c\u0448\u0435 \u0432\u0441\u0435\u0433\u043e, \u0430 \u0441 \u043a\u0430\u043a\u0438\u0445 \u0443\u0445\u043e\u0434\u044f\u0442 \u0441\u0440\u0430\u0437\u0443 (Bounce Rate).<br \/>\n&#8212; <strong>\u041e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u0435 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0439 (\u042d\u043b\u0435\u043a\u0442\u0440\u043e\u043d\u043d\u0430\u044f \u043a\u043e\u043c\u043c\u0435\u0440\u0446\u0438\u044f):<\/strong> \u0424\u0438\u043a\u0441\u0430\u0446\u0438\u044f \u043a\u0430\u0436\u0434\u043e\u0433\u043e \u044d\u0442\u0430\u043f\u0430 \u043e\u0444\u043e\u0440\u043c\u043b\u0435\u043d\u0438\u044f \u0437\u0430\u043a\u0430\u0437\u0430 \u0438 \u0432\u044b\u044f\u0432\u043b\u0435\u043d\u0438\u0435 \u0441\u043b\u0430\u0431\u044b\u0445 \u043c\u0435\u0441\u0442 \u0432 \u0432\u043e\u0440\u043e\u043d\u043a\u0435 \u043f\u0440\u043e\u0434\u0430\u0436.<\/p>\n<p>&#8212;<\/p>\n<h2>2. Google Alerts: \u0432\u0430\u0448 \u043a\u0440\u0443\u0433\u043b\u043e\u0441\u0443\u0442\u043e\u0447\u043d\u044b\u0439 \u0441\u0442\u043e\u0440\u043e\u0436\u0435\u0432\u043e\u0439 \u043f\u0435\u0441 \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u0438<\/h2>\n<p>\u0410\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0439 \u0441\u0435\u0440\u0432\u0438\u0441 \u043c\u043e\u043d\u0438\u0442\u043e\u0440\u0438\u043d\u0433\u0430 \u0432\u0441\u0435\u0433\u043e \u0438\u043d\u0442\u0435\u0440\u043d\u0435\u0442\u0430:<br \/>\n&#8212; \u0412\u044b \u0437\u0430\u0434\u0430\u0435\u0442\u0435 \u043a\u043b\u044e\u0447\u0435\u0432\u044b\u0435 \u0444\u0440\u0430\u0437\u044b: \u043d\u0430\u0437\u0432\u0430\u043d\u0438\u0435 \u0432\u0430\u0448\u0435\u0439 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438, \u0438\u043c\u0435\u043d\u0430 \u0442\u043e\u043f-\u043c\u0435\u043d\u0435\u0434\u0436\u0435\u0440\u043e\u0432, \u043d\u0430\u0437\u0432\u0430\u043d\u0438\u044f \u0444\u043b\u0430\u0433\u043c\u0430\u043d\u0441\u043a\u0438\u0445 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u043e\u0432 \u0438\u043b\u0438 \u0438\u043c\u0435\u043d\u0430 \u043f\u0440\u044f\u043c\u044b\u0445 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0432.<br \/>\n&#8212; \u041a\u0430\u043a \u0442\u043e\u043b\u044c\u043a\u043e \u0432 \u0441\u0435\u0442\u0438 \u043f\u043e\u044f\u0432\u043b\u044f\u0435\u0442\u0441\u044f \u043d\u043e\u0432\u0430\u044f \u0441\u0442\u0430\u0442\u044c\u044f, \u043d\u043e\u0432\u043e\u0441\u0442\u044c, \u043e\u0442\u0437\u044b\u0432 \u043d\u0430 \u0444\u043e\u0440\u0443\u043c\u0435 \u0438\u043b\u0438 \u043f\u043e\u0441\u0442 \u0432 \u0431\u043b\u043e\u0433\u0435 \u0441 \u0443\u043f\u043e\u043c\u0438\u043d\u0430\u043d\u0438\u0435\u043c \u0432\u0430\u0448\u0435\u0433\u043e \u043a\u043b\u044e\u0447\u0430, Google Alerts \u043c\u0433\u043d\u043e\u0432\u0435\u043d\u043d\u043e \u043f\u0440\u0438\u0441\u044b\u043b\u0430\u0435\u0442 \u0443\u0432\u0435\u0434\u043e\u043c\u043b\u0435\u043d\u0438\u0435 \u043d\u0430 \u0432\u0430\u0448\u0443 \u043f\u043e\u0447\u0442\u0443.<br \/>\n&#8212; <strong>\u041f\u043e\u043b\u044c\u0437\u0430:<\/strong> \u0418\u0434\u0435\u0430\u043b\u044c\u043d\u044b\u0439 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0434\u043b\u044f \u043f\u0435\u0440\u0435\u0445\u0432\u0430\u0442\u0430 \u0440\u0435\u043f\u0443\u0442\u0430\u0446\u0438\u043e\u043d\u043d\u044b\u0445 \u043a\u0440\u0438\u0437\u0438\u0441\u043e\u0432 \u0438 \u043e\u0442\u0441\u043b\u0435\u0436\u0438\u0432\u0430\u043d\u0438\u044f \u0438\u043d\u0444\u043e\u043f\u043e\u0432\u043e\u0434\u043e\u0432 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0432 \u0432 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u043c \u0432\u0440\u0435\u043c\u0435\u043d\u0438.<\/p>\n<p>&#8212;<\/p>\n<h2>3. Google Trends: \u0431\u0430\u0440\u043e\u043c\u0435\u0442\u0440 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044c\u0441\u043a\u043e\u0433\u043e \u0441\u043f\u0440\u043e\u0441\u0430 \u0438 \u0442\u0440\u0435\u043d\u0434\u043e\u0432<\/h2>\n<p>\u0418\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442 \u0434\u043b\u044f \u0430\u043d\u0430\u043b\u0438\u0437\u0430 \u0434\u0438\u043d\u0430\u043c\u0438\u043a\u0438 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u043e\u0441\u0442\u0438 \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u044b\u0445 \u0437\u0430\u043f\u0440\u043e\u0441\u043e\u0432 \u0432\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438 \u0438 \u043f\u043e \u0440\u0435\u0433\u0438\u043e\u043d\u0430\u043c:<br \/>\n&#8212; <strong>\u0421\u0435\u0437\u043e\u043d\u043d\u043e\u0441\u0442\u044c \u0431\u0438\u0437\u043d\u0435\u0441\u0430:<\/strong> \u0412\u044b \u043c\u043e\u0436\u0435\u0442\u0435 \u0437\u0430\u0440\u0430\u043d\u0435\u0435 \u0443\u0437\u043d\u0430\u0442\u044c, \u0432 \u043a\u0430\u043a\u043e\u043c \u043c\u0435\u0441\u044f\u0446\u0435 \u043d\u0430\u0447\u0438\u043d\u0430\u0435\u0442\u0441\u044f \u0432\u0441\u043f\u043b\u0435\u0441\u043a \u0438\u043d\u0442\u0435\u0440\u0435\u0441\u0430 \u043a \u0432\u0430\u0448\u0435\u043c\u0443 \u043f\u0440\u043e\u0434\u0443\u043a\u0442\u0443 (\u043d\u0430\u043f\u0440\u0438\u043c\u0435\u0440, \u0431\u0440\u043e\u043d\u0438\u0440\u043e\u0432\u0430\u043d\u0438\u0435 \u043b\u0435\u0442\u043d\u0438\u0445 \u0442\u0443\u0440\u043e\u0432 \u0438\u043b\u0438 \u043f\u043e\u043a\u0443\u043f\u043a\u0430 \u043e\u0431\u043e\u0433\u0440\u0435\u0432\u0430\u0442\u0435\u043b\u0435\u0439).<br \/>\n&#8212; <strong>\u0421\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u0435 \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u043e\u0441\u0442\u0438 \u0431\u0440\u0435\u043d\u0434\u043e\u0432:<\/strong> \u041d\u0430\u0433\u043b\u044f\u0434\u043d\u044b\u0439 \u0433\u0440\u0430\u0444\u0438\u043a \u043f\u043e\u043a\u0430\u0436\u0435\u0442, \u0440\u0430\u0441\u0442\u0435\u0442 \u0438\u043b\u0438 \u043f\u0430\u0434\u0430\u0435\u0442 \u0438\u043d\u0442\u0435\u0440\u0435\u0441 \u043a \u0432\u0430\u043c \u043f\u043e \u0441\u0440\u0430\u0432\u043d\u0435\u043d\u0438\u044e \u0441 \u0441\u043e\u043f\u0435\u0440\u043d\u0438\u043a\u0430\u043c\u0438 \u043f\u043e \u0440\u044b\u043d\u043a\u0443.<br \/>\n&#8212; <strong>\u0413\u0435\u043e\u0433\u0440\u0430\u0444\u0438\u0447\u0435\u0441\u043a\u043e\u0435 \u0440\u0430\u0441\u043f\u0440\u0435\u0434\u0435\u043b\u0435\u043d\u0438\u0435:<\/strong> \u0412 \u043a\u0430\u043a\u0438\u0445 \u0433\u043e\u0440\u043e\u0434\u0430\u0445 \u0438\u043b\u0438 \u043f\u0440\u043e\u0432\u0438\u043d\u0446\u0438\u044f\u0445 \u0441\u043f\u0440\u043e\u0441 \u043d\u0430 \u0432\u0430\u0448\u0443 \u0443\u0441\u043b\u0443\u0433\u0443 \u043d\u0430\u0438\u0432\u044b\u0441\u0448\u0438\u0439, \u0447\u0442\u043e \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u0442\u043e\u0447\u0435\u0447\u043d\u043e \u043d\u0430\u0441\u0442\u0440\u0430\u0438\u0432\u0430\u0442\u044c \u0440\u0435\u043a\u043b\u0430\u043c\u0443.<\/p>\n<p>&#8212;<\/p>\n<h2>\u0417\u0430\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435<\/h2>\n<p>Google Analytics \u043f\u043e\u043a\u0430\u0437\u044b\u0432\u0430\u0435\u0442, \u0447\u0442\u043e \u043f\u0440\u043e\u0438\u0441\u0445\u043e\u0434\u0438\u0442 <strong>\u0432\u043d\u0443\u0442\u0440\u0438 \u0432\u0430\u0448\u0435\u0433\u043e \u0431\u0438\u0437\u043d\u0435\u0441\u0430<\/strong>. Google Alerts \u0438\u043d\u0444\u043e\u0440\u043c\u0438\u0440\u0443\u0435\u0442 \u043e \u0442\u043e\u043c, \u0447\u0442\u043e \u0433\u043e\u0432\u043e\u0440\u044f\u0442 <strong>\u043e \u0432\u0430\u0441 \u043f\u0440\u044f\u043c\u043e \u0441\u0435\u0439\u0447\u0430\u0441<\/strong>. \u0410 Google Trends \u043e\u0442\u043a\u0440\u044b\u0432\u0430\u0435\u0442 \u043a\u0430\u0440\u0442\u0438\u043d\u0443 \u0442\u043e\u0433\u043e, <strong>\u043a\u0443\u0434\u0430 \u0434\u0432\u0438\u0436\u0435\u0442\u0441\u044f \u0432\u0435\u0441\u044c \u0440\u044b\u043d\u043e\u043a<\/strong>. \u041e\u0441\u0432\u043e\u0438\u0432 \u044d\u0442\u0443 \u0442\u0440\u0438\u0430\u0434\u0443 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u0432, \u0432\u044b \u043f\u043e\u043b\u0443\u0447\u0438\u0442\u0435 \u043c\u043e\u0449\u043d\u0435\u0439\u0448\u0435\u0435 \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043d\u043e\u0435 \u043f\u0440\u0435\u0438\u043c\u0443\u0449\u0435\u0441\u0442\u0432\u043e, \u043e\u0441\u043d\u043e\u0432\u0430\u043d\u043d\u043e\u0435 \u043d\u0430 \u0442\u043e\u0447\u043d\u044b\u0445 \u0434\u0430\u043d\u043d\u044b\u0445.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u041a\u043e\u043c\u043f\u0430\u043d\u0438\u044f Google \u043f\u0440\u0435\u0434\u043e\u0441\u0442\u0430\u0432\u043b\u044f\u0435\u0442 \u043f\u0440\u0435\u0434\u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u0435\u043b\u044f\u043c \u0438 \u043c\u0430\u0440\u043a\u0435\u0442\u043e\u043b\u043e\u0433\u0430\u043c \u043d\u0435 \u0442\u043e\u043b\u044c\u043a\u043e \u0441\u0430\u043c\u0443\u044e \u043f\u043e\u043f\u0443\u043b\u044f\u0440\u043d\u0443\u044e \u043f\u043e\u0438\u0441\u043a\u043e\u0432\u0443\u044e \u0441\u0438\u0441\u0442\u0435\u043c\u0443 \u0432 \u043c\u0438\u0440\u0435, \u043d\u043e \u0438 \u043c\u043e\u0449\u043d\u0435\u0439\u0448\u0443\u044e \u044d\u043a\u043e\u0441\u0438\u0441\u0442\u0435\u043c\u0443 \u0430\u043d\u0430\u043b\u0438\u0442\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u0432. \u0421\u0430\u043c\u043e\u0435 \u0443\u0434\u0438\u0432\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0435, \u0447\u0442\u043e \u044d\u0442\u0438 \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0435 \u0441\u0435\u0440\u0432\u0438\u0441\u044b \u043c\u0438\u0440\u043e\u0432\u043e\u0433\u043e \u0443\u0440\u043e\u0432\u043d\u044f \u0434\u043e\u0441\u0442\u0443\u043f\u043d\u044b \u0441\u043e\u0432\u0435\u0440\u0448\u0435\u043d\u043d\u043e \u0431\u0435\u0441\u043f\u043b\u0430\u0442\u043d\u043e. \u041a\u043e\u043c\u0431\u0438\u043d\u0430\u0446\u0438\u044f \u0434\u0430\u043d\u043d\u044b\u0445 \u0442\u0440\u0435\u0445 \u0441\u0435\u0440\u0432\u0438\u0441\u043e\u0432 \u2014 Google Analytics, Google Alerts \u0438 Google Trends \u2014 \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043a\u043e\u043c\u043f\u0430\u043d\u0438\u0438 \u043f\u0440\u0438\u043d\u0438\u043c\u0430\u0442\u044c \u0441\u0442\u0440\u0430\u0442\u0435\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0435 \u0440\u0435\u0448\u0435\u043d\u0438\u044f \u043d\u0430 \u043e\u0441\u043d\u043e\u0432\u0435 \u043e\u0431\u044a\u0435\u043a\u0442\u0438\u0432\u043d\u044b\u0445 \u0446\u0438\u0444\u0440, \u043c\u043e\u043d\u0438\u0442\u043e\u0440\u0438\u0442\u044c \u043a\u043e\u043d\u043a\u0443\u0440\u0435\u043d\u0442\u043e\u0432 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