{"id":28606,"date":"2017-10-03T19:10:45","date_gmt":"2017-10-03T17:10:45","guid":{"rendered":"https:\/\/comunicagenia.com\/blog\/%d1%83%d1%81%d0%bf%d0%b5%d1%88%d0%bd%d1%8b%d0%b5-%d0%ba%d0%b5%d0%b9%d1%81%d1%8b-%d0%b8%d1%81%d0%bf%d0%be%d0%bb%d1%8c%d0%b7%d0%be%d0%b2%d0%b0%d0%bd%d0%b8%d1%8f-%d0%b4%d0%be%d0%bf%d0%be%d0%bb%d0%bd\/"},"modified":"2017-10-03T19:10:45","modified_gmt":"2017-10-03T17:10:45","slug":"%d1%83%d1%81%d0%bf%d0%b5%d1%88%d0%bd%d1%8b%d0%b5-%d0%ba%d0%b5%d0%b9%d1%81%d1%8b-%d0%b8%d1%81%d0%bf%d0%be%d0%bb%d1%8c%d0%b7%d0%be%d0%b2%d0%b0%d0%bd%d0%b8%d1%8f-%d0%b4%d0%be%d0%bf%d0%be%d0%bb%d0%bd","status":"publish","type":"post","link":"https:\/\/comunicagenia.com\/ru\/blog\/%d1%83%d1%81%d0%bf%d0%b5%d1%88%d0%bd%d1%8b%d0%b5-%d0%ba%d0%b5%d0%b9%d1%81%d1%8b-%d0%b8%d1%81%d0%bf%d0%be%d0%bb%d1%8c%d0%b7%d0%be%d0%b2%d0%b0%d0%bd%d0%b8%d1%8f-%d0%b4%d0%be%d0%bf%d0%be%d0%bb%d0%bd\/","title":{"rendered":"\u0423\u0441\u043f\u0435\u0448\u043d\u044b\u0435 \u043a\u0435\u0439\u0441\u044b \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043d\u0438\u044f \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u043e\u0439 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438 (AR) \u043c\u0438\u0440\u043e\u0432\u044b\u043c\u0438 \u0431\u0440\u0435\u043d\u0434\u0430\u043c\u0438"},"content":{"rendered":"<p>\u0412\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u0430\u044f (VR) \u0438 \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u0430\u044f (AR) \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u043d\u0430 \u043f\u0440\u043e\u0442\u044f\u0436\u0435\u043d\u0438\u0438 \u043c\u043d\u043e\u0433\u0438\u0445 \u043b\u0435\u0442 \u0437\u0430\u043d\u0438\u043c\u0430\u044e\u0442 \u0432\u0435\u0434\u0443\u0449\u0438\u0435 \u043f\u043e\u0437\u0438\u0446\u0438\u0438 \u0432 \u043c\u0438\u0440\u043e\u0432\u044b\u0445 \u0440\u0435\u0439\u0442\u0438\u043d\u0433\u0430\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u0439. \u0418 \u0435\u0441\u043b\u0438 \u0432\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u0430\u044f \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u0442\u0440\u0435\u0431\u0443\u0435\u0442 \u043e\u0442 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043a\u0438 \u0434\u043e\u0440\u043e\u0433\u043e\u0441\u0442\u043e\u044f\u0449\u0438\u0445 \u0448\u043b\u0435\u043c\u043e\u0432 \u0438 \u043f\u043e\u043b\u043d\u043e\u0433\u043e \u043f\u043e\u0433\u0440\u0443\u0436\u0435\u043d\u0438\u044f \u0432 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u0443\u044e \u0441\u0440\u0435\u0434\u0443, \u0442\u043e <strong>\u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u0430\u044f \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c (Augmented Reality)<\/strong> \u0441\u043e\u0432\u0435\u0440\u0448\u0438\u043b\u0430 \u043f\u043e\u0434\u043b\u0438\u043d\u043d\u044b\u0439 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044c\u0441\u043a\u0438\u0439 \u043f\u0440\u043e\u0440\u044b\u0432 \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u043e\u0431\u0449\u0435\u0434\u043e\u0441\u0442\u0443\u043f\u043d\u043e\u0441\u0442\u0438 \u0441\u043e\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u044b\u0445 \u0441\u043c\u0430\u0440\u0442\u0444\u043e\u043d\u043e\u0432.<\/p>\n<p>\u0422\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f AR \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043f\u0440\u043e\u0435\u0446\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0438\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0435 \u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0435 3D-\u043e\u0431\u044a\u0435\u043a\u0442\u044b \u043d\u0435\u043f\u043e\u0441\u0440\u0435\u0434\u0441\u0442\u0432\u0435\u043d\u043d\u043e \u0432 \u043e\u043a\u0440\u0443\u0436\u0430\u044e\u0449\u0435\u0435 \u0444\u0438\u0437\u0438\u0447\u0435\u0441\u043a\u043e\u0435 \u043f\u0440\u043e\u0441\u0442\u0440\u0430\u043d\u0441\u0442\u0432\u043e \u0447\u0435\u043b\u043e\u0432\u0435\u043a\u0430 \u0447\u0435\u0440\u0435\u0437 \u043a\u0430\u043c\u0435\u0440\u0443 \u043e\u0431\u044b\u0447\u043d\u043e\u0433\u043e \u0442\u0435\u043b\u0435\u0444\u043e\u043d\u0430.<\/p>\n<p>\u0414\u043b\u044f \u0431\u0438\u0437\u043d\u0435\u0441\u0430 \u044d\u0442\u043e \u0441\u0442\u0430\u043b\u043e \u043c\u043e\u0449\u043d\u0435\u0439\u0448\u0438\u043c \u0438\u043d\u0441\u0442\u0440\u0443\u043c\u0435\u043d\u0442\u043e\u043c \u0438\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430, \u0441\u0442\u0438\u043c\u0443\u043b\u0438\u0440\u0443\u044e\u0449\u0438\u043c \u043f\u0440\u043e\u0434\u0430\u0436\u0438 \u0438 \u0441\u043d\u0438\u043c\u0430\u044e\u0449\u0438\u043c \u0441\u043e\u043c\u043d\u0435\u043d\u0438\u044f \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u0435\u0439. \u041d\u0438\u0436\u0435 \u043c\u044b \u043f\u043e\u0434\u0440\u043e\u0431\u043d\u043e \u0440\u0430\u0441\u0441\u043c\u043e\u0442\u0440\u0438\u043c <strong>\u0442\u0440\u0438 \u044f\u0440\u043a\u0438\u0445 \u043f\u0440\u0438\u043c\u0435\u0440\u0430 \u0443\u0441\u043f\u0435\u0448\u043d\u043e\u0439 \u0438\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u0438 \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u043e\u0439 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u043c\u0438\u0440\u043e\u0432\u044b\u043c\u0438 \u043b\u0438\u0434\u0435\u0440\u0430\u043c\u0438 \u0440\u044b\u043d\u043a\u0430<\/strong>.<\/p>\n<p>&#8212;<\/p>\n<h3>1. IKEA Place: \u0432\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u0430\u044f \u043f\u0440\u0438\u043c\u0435\u0440\u043a\u0430 \u043c\u0435\u0431\u0435\u043b\u0438 \u0432 \u0438\u043d\u0442\u0435\u0440\u044c\u0435\u0440\u0435<\/h3>\n<p>\u0428\u0432\u0435\u0434\u0441\u043a\u0438\u0439 \u043c\u0435\u0431\u0435\u043b\u044c\u043d\u044b\u0439 \u0433\u0438\u0433\u0430\u043d\u0442 IKEA \u0441\u0442\u0430\u043b \u043e\u0434\u043d\u0438\u043c \u0438\u0437 \u0433\u043b\u0430\u0432\u043d\u044b\u0445 \u043f\u0435\u0440\u0432\u043e\u043f\u0440\u043e\u0445\u043e\u0434\u0446\u0435\u0432 \u043a\u043e\u043c\u043c\u0435\u0440\u0447\u0435\u0441\u043a\u043e\u0439 \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u043e\u0439 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438.<\/p>\n<p>\u0420\u0435\u0432\u043e\u043b\u044e\u0446\u0438\u043e\u043d\u043d\u043e\u0435 \u043c\u043e\u0431\u0438\u043b\u044c\u043d\u043e\u0435 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435 <strong>IKEA Place<\/strong> \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043f\u043e\u043a\u0443\u043f\u0430\u0442\u0435\u043b\u044f\u043c \u043f\u0435\u0440\u0435\u0434 \u043f\u043e\u043a\u0443\u043f\u043a\u043e\u0439 \u043f\u0440\u0438\u043c\u0435\u0440\u0438\u0442\u044c \u043f\u043e\u043b\u043d\u043e\u0440\u0430\u0437\u043c\u0435\u0440\u043d\u044b\u0435 \u0442\u0440\u0435\u0445\u043c\u0435\u0440\u043d\u044b\u0435 \u043c\u043e\u0434\u0435\u043b\u0438 \u0434\u0438\u0432\u0430\u043d\u043e\u0432, \u0448\u043a\u0430\u0444\u043e\u0432 \u0438 \u0441\u0432\u0435\u0442\u0438\u043b\u044c\u043d\u0438\u043a\u043e\u0432 \u043f\u0440\u044f\u043c\u043e \u0432 \u0441\u0432\u043e\u0435\u0439 \u0433\u043e\u0441\u0442\u0438\u043d\u043e\u0439. &#8212; \u041f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435 \u0441\u043a\u0430\u043d\u0438\u0440\u0443\u0435\u0442 \u043a\u043e\u043c\u043d\u0430\u0442\u0443 \u0441 \u0442\u043e\u0447\u043d\u043e\u0441\u0442\u044c\u044e \u0434\u043e 98%, \u0430\u0432\u0442\u043e\u043c\u0430\u0442\u0438\u0447\u0435\u0441\u043a\u0438 \u043c\u0430\u0441\u0448\u0442\u0430\u0431\u0438\u0440\u0443\u044f \u043c\u0435\u0431\u0435\u043b\u044c \u0432 \u0441\u043e\u043e\u0442\u0432\u0435\u0442\u0441\u0442\u0432\u0438\u0438 \u0441 \u0440\u0435\u0430\u043b\u044c\u043d\u044b\u043c\u0438 \u0433\u0430\u0431\u0430\u0440\u0438\u0442\u0430\u043c\u0438 \u043f\u043e\u043c\u0435\u0449\u0435\u043d\u0438\u044f. &#8212; \u041a\u043b\u0438\u0435\u043d\u0442 \u0438\u0437\u0431\u0430\u0432\u043b\u0435\u043d \u043e\u0442 \u043d\u0435\u043e\u0431\u0445\u043e\u0434\u0438\u043c\u043e\u0441\u0442\u0438 \u043c\u0443\u0447\u0438\u0442\u0435\u043b\u044c\u043d\u043e \u0438\u0437\u043c\u0435\u0440\u044f\u0442\u044c \u043a\u043e\u043c\u043d\u0430\u0442\u0443 \u0440\u0443\u043b\u0435\u0442\u043a\u043e\u0439 \u0438 \u043f\u0435\u0440\u0435\u0436\u0438\u0432\u0430\u0442\u044c, \u0432\u043f\u0438\u0448\u0435\u0442\u0441\u044f \u043b\u0438 \u043a\u0440\u0435\u0441\u043b\u043e \u0432 \u0438\u043d\u0442\u0435\u0440\u044c\u0435\u0440. &#8212; <strong>\u0420\u0435\u0437\u0443\u043b\u044c\u0442\u0430\u0442:<\/strong> \u0420\u0435\u0437\u043a\u043e\u0435 \u0441\u043e\u043a\u0440\u0430\u0449\u0435\u043d\u0438\u0435 \u043f\u0440\u043e\u0446\u0435\u043d\u0442\u0430 \u0432\u043e\u0437\u0432\u0440\u0430\u0442\u043e\u0432 \u0442\u043e\u0432\u0430\u0440\u043e\u0432, \u0432\u0437\u0440\u044b\u0432\u043d\u043e\u0439 \u0440\u043e\u0441\u0442 \u043a\u043e\u043d\u0432\u0435\u0440\u0441\u0438\u0438 \u0432 \u043e\u043d\u043b\u0430\u0439\u043d-\u0437\u0430\u043a\u0430\u0437\u044b \u0438 \u043f\u0440\u0438\u0437\u043d\u0430\u043d\u0438\u0435 IKEA \u043b\u0438\u0434\u0435\u0440\u043e\u043c \u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0445 \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u0439 \u0432 \u0440\u0438\u0442\u0435\u0439\u043b\u0435.<\/p>\n<p>&#8212;<\/p>\n<h3>2. L\u2019Or\u00e9al &#038; YouCam Makeup: \u043f\u0435\u0440\u0441\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0439 \u0432\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u044b\u0439 \u0441\u0442\u0438\u043b\u0438\u0441\u0442<\/h3>\n<p>\u041c\u0438\u0440\u043e\u0432\u043e\u0439 \u043b\u0438\u0434\u0435\u0440 \u043a\u043e\u0441\u043c\u0435\u0442\u0438\u0447\u0435\u0441\u043a\u043e\u0439 \u0438\u043d\u0434\u0443\u0441\u0442\u0440\u0438\u0438 L\u2019Or\u00e9al \u0440\u0430\u0437\u0440\u0430\u0431\u043e\u0442\u0430\u043b \u0432 \u043f\u0430\u0440\u0442\u043d\u0435\u0440\u0441\u0442\u0432\u0435 \u0441 Perfect Corp \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u0435 <strong>YouCam Makeup<\/strong>, \u043f\u0440\u0435\u0432\u0440\u0430\u0442\u0438\u0432\u0448\u0435\u0435 \u0444\u0440\u043e\u043d\u0442\u0430\u043b\u044c\u043d\u0443\u044e \u043a\u0430\u043c\u0435\u0440\u0443 \u0441\u043c\u0430\u0440\u0442\u0444\u043e\u043d\u0430 \u0432 \u0438\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u043e\u0435 \u0431\u044c\u044e\u0442\u0438-\u0437\u0435\u0440\u043a\u0430\u043b\u043e. &#8212; \u0412\u044b\u0441\u043e\u043a\u043e\u0442\u043e\u0447\u043d\u044b\u0435 \u043d\u0435\u0439\u0440\u043e\u0441\u0435\u0442\u0435\u0432\u044b\u0435 \u0430\u043b\u0433\u043e\u0440\u0438\u0442\u043c\u044b \u0440\u0430\u0441\u043f\u043e\u0437\u043d\u0430\u0432\u0430\u043d\u0438\u044f \u043b\u0438\u0446\u0430 \u043d\u0430\u043a\u043b\u0430\u0434\u044b\u0432\u0430\u044e\u0442 \u0440\u0430\u0437\u043b\u0438\u0447\u043d\u044b\u0435 \u043e\u0442\u0442\u0435\u043d\u043a\u0438 \u043f\u043e\u043c\u0430\u0434, \u0442\u0435\u043d\u0435\u0439, \u0442\u043e\u043d\u0430\u043b\u044c\u043d\u044b\u0445 \u043a\u0440\u0435\u043c\u043e\u0432 \u0438 \u0442\u0443\u0448\u0438 \u0432 \u0440\u0435\u0436\u0438\u043c\u0435 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u0432\u0440\u0435\u043c\u0435\u043d\u0438 \u0441 \u0443\u0447\u0435\u0442\u043e\u043c \u043c\u0438\u043c\u0438\u043a\u0438 \u0438 \u043e\u0441\u0432\u0435\u0449\u0435\u043d\u0438\u044f. &#8212; \u041f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044c\u043d\u0438\u0446\u044b \u043c\u043e\u0433\u0443\u0442 \u043f\u0440\u043e\u0442\u0435\u0441\u0442\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0434\u0435\u0441\u044f\u0442\u043a\u0438 \u0432\u0430\u0440\u0438\u0430\u043d\u0442\u043e\u0432 \u043f\u0440\u043e\u0444\u0435\u0441\u0441\u0438\u043e\u043d\u0430\u043b\u044c\u043d\u043e\u0433\u043e \u043c\u0430\u043a\u0438\u044f\u0436\u0430 \u0437\u0430 \u043f\u0430\u0440\u0443 \u043c\u0438\u043d\u0443\u0442 \u0431\u0435\u0437 \u0443\u0442\u043e\u043c\u0438\u0442\u0435\u043b\u044c\u043d\u043e\u0433\u043e \u0444\u0438\u0437\u0438\u0447\u0435\u0441\u043a\u043e\u0433\u043e \u043d\u0430\u043d\u0435\u0441\u0435\u043d\u0438\u044f \u043a\u043e\u0441\u043c\u0435\u0442\u0438\u043a\u0438. &#8212; \u0418\u043d\u0442\u0435\u0433\u0440\u0430\u0446\u0438\u044f \u0444\u0443\u043d\u043a\u0446\u0438\u0438 \u043c\u0433\u043d\u043e\u0432\u0435\u043d\u043d\u043e\u0439 \u043f\u043e\u043a\u0443\u043f\u043a\u0438 (\u00ab\u041a\u0443\u043f\u0438\u0442\u044c \u044d\u0442\u043e\u0442 \u043e\u0431\u0440\u0430\u0437\u00bb) \u043f\u0440\u0438\u0432\u0435\u043b\u0430 \u043a \u043a\u043e\u043b\u043e\u0441\u0441\u0430\u043b\u044c\u043d\u043e\u043c\u0443 \u0440\u043e\u0441\u0442\u0443 \u043e\u043d\u043b\u0430\u0439\u043d-\u043f\u0440\u043e\u0434\u0430\u0436 \u0434\u0435\u043a\u043e\u0440\u0430\u0442\u0438\u0432\u043d\u043e\u0439 \u043a\u043e\u0441\u043c\u0435\u0442\u0438\u043a\u0438 \u0431\u0440\u0435\u043d\u0434\u0430.<\/p>\n<p>&#8212;<\/p>\n<h3>3. Pepsi Max: \u0432\u0438\u0440\u0443\u0441\u043d\u0430\u044f \u0443\u043b\u0438\u0447\u043d\u0430\u044f \u043c\u0430\u0433\u0438\u044f \u043d\u0430 \u0430\u0432\u0442\u043e\u0431\u0443\u0441\u043d\u043e\u0439 \u043e\u0441\u0442\u0430\u043d\u043e\u0432\u043a\u0435<\/h3>\n<p>\u0415\u0441\u043b\u0438 IKEA \u0438 L\u2019Or\u00e9al \u0438\u0441\u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u043b\u0438 AR \u0434\u043b\u044f \u0440\u0435\u0448\u0435\u043d\u0438\u044f \u0443\u0442\u0438\u043b\u0438\u0442\u0430\u0440\u043d\u044b\u0445 \u0437\u0430\u0434\u0430\u0447 \u043f\u0440\u0438\u043c\u0435\u0440\u043a\u0438 \u0442\u043e\u0432\u0430\u0440\u0430, \u0442\u043e \u0431\u0440\u0435\u043d\u0434 Pepsi Max \u043f\u0440\u043e\u0434\u0435\u043c\u043e\u043d\u0441\u0442\u0440\u0438\u0440\u043e\u0432\u0430\u043b \u043d\u0435\u043f\u0440\u0435\u0432\u0437\u043e\u0439\u0434\u0435\u043d\u043d\u044b\u0439 \u043a\u0440\u0435\u0430\u0442\u0438\u0432\u043d\u044b\u0439 \u043f\u043e\u0442\u0435\u043d\u0446\u0438\u0430\u043b \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u043e\u0439 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0434\u043b\u044f \u0441\u043e\u0437\u0434\u0430\u043d\u0438\u044f \u0432\u0438\u0440\u0443\u0441\u043d\u043e\u0433\u043e PR-\u0440\u0435\u0437\u043e\u043d\u0430\u043d\u0441\u0430. &#8212; \u041d\u0430 \u043e\u0436\u0438\u0432\u043b\u0435\u043d\u043d\u043e\u0439 \u0430\u0432\u0442\u043e\u0431\u0443\u0441\u043d\u043e\u0439 \u043e\u0441\u0442\u0430\u043d\u043e\u0432\u043a\u0435 \u0432 \u0446\u0435\u043d\u0442\u0440\u0435 \u041b\u043e\u043d\u0434\u043e\u043d\u0430 \u043e\u0431\u044b\u0447\u043d\u043e\u0435 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u043e\u0435 \u0441\u0442\u0435\u043a\u043b\u043e \u0437\u0430\u043c\u0435\u043d\u0438\u043b\u0438 \u044d\u043a\u0440\u0430\u043d\u043e\u043c \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u043e\u0439 \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u0438 \u0441 \u0432\u043d\u0435\u0448\u043d\u0435\u0439 \u043a\u0430\u043c\u0435\u0440\u043e\u0439. &#8212; \u041d\u0438\u0447\u0435\u0433\u043e \u043d\u0435 \u043f\u043e\u0434\u043e\u0437\u0440\u0435\u0432\u0430\u044e\u0449\u0438\u0435 \u043f\u0430\u0441\u0441\u0430\u0436\u0438\u0440\u044b \u0432\u0438\u0434\u0435\u043b\u0438 \u043f\u0440\u0438\u0432\u044b\u0447\u043d\u0443\u044e \u0443\u043b\u0438\u0446\u0443, \u043d\u0430 \u043a\u043e\u0442\u043e\u0440\u043e\u0439 \u0432\u043d\u0435\u0437\u0430\u043f\u043d\u043e \u043f\u0430\u0434\u0430\u043b \u0433\u0438\u0433\u0430\u043d\u0442\u0441\u043a\u0438\u0439 \u043c\u0435\u0442\u0435\u043e\u0440\u0438\u0442, \u0438\u0437 \u043b\u044e\u043a\u0430 \u0432\u044b\u043b\u0435\u0437\u0430\u043b \u0433\u0438\u0433\u0430\u043d\u0442\u0441\u043a\u0438\u0439 \u0449\u0443\u043f\u0430\u043b\u044c\u0446\u0435\u043e\u0431\u0440\u0430\u0437\u043d\u044b\u0439 \u043c\u043e\u043d\u0441\u0442\u0440 \u0438\u043b\u0438 \u043d\u0430\u0432\u0441\u0442\u0440\u0435\u0447\u0443 \u0448\u0435\u043b \u0434\u0438\u043a\u0438\u0439 \u0442\u0438\u0433\u0440. &#8212; \u0420\u0435\u0430\u043a\u0446\u0438\u0438 \u0443\u0434\u0438\u0432\u043b\u0435\u043d\u043d\u044b\u0445 \u043b\u044e\u0434\u0435\u0439 \u0444\u0438\u043a\u0441\u0438\u0440\u043e\u0432\u0430\u043b\u0438\u0441\u044c \u043d\u0430 \u0441\u043a\u0440\u044b\u0442\u044b\u0435 \u043a\u0430\u043c\u0435\u0440\u044b, \u0430 \u0432\u0438\u0434\u0435\u043e\u0440\u043e\u043b\u0438\u043a \u043c\u043e\u043c\u0435\u043d\u0442\u0430\u043b\u044c\u043d\u043e \u043d\u0430\u0431\u0440\u0430\u043b \u0434\u0435\u0441\u044f\u0442\u043a\u0438 \u043c\u0438\u043b\u043b\u0438\u043e\u043d\u043e\u0432 \u043f\u0440\u043e\u0441\u043c\u043e\u0442\u0440\u043e\u0432 \u043d\u0430 YouTube, \u043e\u0431\u0435\u0441\u043f\u0435\u0447\u0438\u0432 \u0431\u0440\u0435\u043d\u0434\u0443 \u0441\u0442\u0430\u0442\u0443\u0441 \u0438\u043a\u043e\u043d\u044b \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u043e\u043d\u043d\u043e\u0433\u043e \u0432\u0438\u0440\u0443\u0441\u043d\u043e\u0433\u043e \u043c\u0430\u0440\u043a\u0435\u0442\u0438\u043d\u0433\u0430.<\/p>\n<h2>\u0417\u0430\u043a\u043b\u044e\u0447\u0435\u043d\u0438\u0435<\/h2>\n<p>\u0414\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u0430\u044f \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u043a\u0430\u0440\u0434\u0438\u043d\u0430\u043b\u044c\u043d\u043e \u0441\u043e\u043a\u0440\u0430\u0449\u0430\u0435\u0442 \u0434\u0438\u0441\u0442\u0430\u043d\u0446\u0438\u044e \u043c\u0435\u0436\u0434\u0443 \u0436\u0435\u043b\u0430\u043d\u0438\u0435\u043c \u043a\u043b\u0438\u0435\u043d\u0442\u0430 \u0438 \u0441\u043e\u0432\u0435\u0440\u0448\u0435\u043d\u0438\u0435\u043c \u043f\u043e\u043a\u0443\u043f\u043a\u0438. \u0412\u043d\u0435\u0434\u0440\u044f\u044f \u0438\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0435 AR-\u043c\u0435\u0445\u0430\u043d\u0438\u043a\u0438 \u0432 \u0441\u0432\u043e\u0438 \u043f\u0440\u0438\u043b\u043e\u0436\u0435\u043d\u0438\u044f \u0438 \u0440\u0435\u043a\u043b\u0430\u043c\u043d\u044b\u0435 \u043a\u0430\u043c\u043f\u0430\u043d\u0438\u0438, \u0431\u0438\u0437\u043d\u0435\u0441 \u0434\u0430\u0440\u0438\u0442 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044e \u0437\u0430\u0445\u0432\u0430\u0442\u044b\u0432\u0430\u044e\u0449\u0438\u0439 \u043e\u043f\u044b\u0442 \u0432\u0437\u0430\u0438\u043c\u043e\u0434\u0435\u0439\u0441\u0442\u0432\u0438\u044f, \u043f\u043e\u0432\u044b\u0448\u0430\u044f \u0441\u0440\u0435\u0434\u043d\u0438\u0439 \u0447\u0435\u043a \u0438 \u043b\u043e\u044f\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u043a \u043c\u0430\u0440\u043a\u0435.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u0412\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u0430\u044f (VR) \u0438 \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u0430\u044f (AR) \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u043d\u0430 \u043f\u0440\u043e\u0442\u044f\u0436\u0435\u043d\u0438\u0438 \u043c\u043d\u043e\u0433\u0438\u0445 \u043b\u0435\u0442 \u0437\u0430\u043d\u0438\u043c\u0430\u044e\u0442 \u0432\u0435\u0434\u0443\u0449\u0438\u0435 \u043f\u043e\u0437\u0438\u0446\u0438\u0438 \u0432 \u043c\u0438\u0440\u043e\u0432\u044b\u0445 \u0440\u0435\u0439\u0442\u0438\u043d\u0433\u0430\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u0439. \u0418 \u0435\u0441\u043b\u0438 \u0432\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u0430\u044f \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u0442\u0440\u0435\u0431\u0443\u0435\u0442 \u043e\u0442 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043a\u0438 \u0434\u043e\u0440\u043e\u0433\u043e\u0441\u0442\u043e\u044f\u0449\u0438\u0445 \u0448\u043b\u0435\u043c\u043e\u0432 \u0438 \u043f\u043e\u043b\u043d\u043e\u0433\u043e \u043f\u043e\u0433\u0440\u0443\u0436\u0435\u043d\u0438\u044f \u0432 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u0443\u044e \u0441\u0440\u0435\u0434\u0443, \u0442\u043e \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u0430\u044f \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c (Augmented Reality) \u0441\u043e\u0432\u0435\u0440\u0448\u0438\u043b\u0430 \u043f\u043e\u0434\u043b\u0438\u043d\u043d\u044b\u0439 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044c\u0441\u043a\u0438\u0439 \u043f\u0440\u043e\u0440\u044b\u0432 \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u043e\u0431\u0449\u0435\u0434\u043e\u0441\u0442\u0443\u043f\u043d\u043e\u0441\u0442\u0438 \u0441\u043e\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u044b\u0445 \u0441\u043c\u0430\u0440\u0442\u0444\u043e\u043d\u043e\u0432. \u0422\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f AR \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043f\u0440\u043e\u0435\u0446\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0438\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0435 \u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0435 3D-\u043e\u0431\u044a\u0435\u043a\u0442\u044b \u043d\u0435\u043f\u043e\u0441\u0440\u0435\u0434\u0441\u0442\u0432\u0435\u043d\u043d\u043e [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":1751,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_uag_custom_page_level_css":"","_thinkrank_schema_form_data":"","_thinkrank_selected_schema_type":"","_thinkrank_additional_schemas":"","_thinkrank_canonical_url":"","_thinkrank_og_title":"","_thinkrank_og_description":"","_thinkrank_og_image":"","_thinkrank_twitter_title":"","_thinkrank_twitter_description":"","_thinkrank_twitter_image":"","_thinkrank_imported_from":"","_thinkrank_focus_keywords":[],"_thinkrank_focus_keyword":"","_thinkrank_robots_meta_enabled":0,"_thinkrank_robots_meta":"","_thinkrank_advanced_robots_meta":"","_thinkrank_exclude_from_search":0,"_thinkrank_exclude_from_archives":0,"_thinkrank_primary_category":0,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[401],"tags":[541],"class_list":["post-28606","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-401","tag-541"],"uagb_featured_image_src":{"full":["https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/10\/giphy-1.gif",480,270,false],"thumbnail":["https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/10\/giphy-1-150x150.gif",150,150,true],"medium":["https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/10\/giphy-1-300x169.gif",300,169,true],"medium_large":["https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/10\/giphy-1.gif",480,270,false],"large":["https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/10\/giphy-1.gif",480,270,false],"1536x1536":["https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/10\/giphy-1.gif",480,270,false],"2048x2048":["https:\/\/comunicagenia.com\/wp-content\/uploads\/2017\/10\/giphy-1.gif",480,270,false]},"uagb_author_info":{"display_name":"comunicagenia","author_link":"https:\/\/comunicagenia.com\/ru\/blog\/author\/comunicagenia\/"},"uagb_comment_info":0,"uagb_excerpt":"\u0412\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u0430\u044f (VR) \u0438 \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u0430\u044f (AR) \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u043d\u0430 \u043f\u0440\u043e\u0442\u044f\u0436\u0435\u043d\u0438\u0438 \u043c\u043d\u043e\u0433\u0438\u0445 \u043b\u0435\u0442 \u0437\u0430\u043d\u0438\u043c\u0430\u044e\u0442 \u0432\u0435\u0434\u0443\u0449\u0438\u0435 \u043f\u043e\u0437\u0438\u0446\u0438\u0438 \u0432 \u043c\u0438\u0440\u043e\u0432\u044b\u0445 \u0440\u0435\u0439\u0442\u0438\u043d\u0433\u0430\u0445 \u0442\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u0447\u0435\u0441\u043a\u0438\u0445 \u0438\u043d\u043d\u043e\u0432\u0430\u0446\u0438\u0439. \u0418 \u0435\u0441\u043b\u0438 \u0432\u0438\u0440\u0442\u0443\u0430\u043b\u044c\u043d\u0430\u044f \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c \u0442\u0440\u0435\u0431\u0443\u0435\u0442 \u043e\u0442 \u043f\u043e\u043b\u044c\u0437\u043e\u0432\u0430\u0442\u0435\u043b\u044f \u043f\u043e\u043a\u0443\u043f\u043a\u0438 \u0434\u043e\u0440\u043e\u0433\u043e\u0441\u0442\u043e\u044f\u0449\u0438\u0445 \u0448\u043b\u0435\u043c\u043e\u0432 \u0438 \u043f\u043e\u043b\u043d\u043e\u0433\u043e \u043f\u043e\u0433\u0440\u0443\u0436\u0435\u043d\u0438\u044f \u0432 \u0438\u0441\u043a\u0443\u0441\u0441\u0442\u0432\u0435\u043d\u043d\u0443\u044e \u0441\u0440\u0435\u0434\u0443, \u0442\u043e \u0434\u043e\u043f\u043e\u043b\u043d\u0435\u043d\u043d\u0430\u044f \u0440\u0435\u0430\u043b\u044c\u043d\u043e\u0441\u0442\u044c (Augmented Reality) \u0441\u043e\u0432\u0435\u0440\u0448\u0438\u043b\u0430 \u043f\u043e\u0434\u043b\u0438\u043d\u043d\u044b\u0439 \u043f\u043e\u0442\u0440\u0435\u0431\u0438\u0442\u0435\u043b\u044c\u0441\u043a\u0438\u0439 \u043f\u0440\u043e\u0440\u044b\u0432 \u0431\u043b\u0430\u0433\u043e\u0434\u0430\u0440\u044f \u043e\u0431\u0449\u0435\u0434\u043e\u0441\u0442\u0443\u043f\u043d\u043e\u0441\u0442\u0438 \u0441\u043e\u0432\u0440\u0435\u043c\u0435\u043d\u043d\u044b\u0445 \u0441\u043c\u0430\u0440\u0442\u0444\u043e\u043d\u043e\u0432. \u0422\u0435\u0445\u043d\u043e\u043b\u043e\u0433\u0438\u044f AR \u043f\u043e\u0437\u0432\u043e\u043b\u044f\u0435\u0442 \u043f\u0440\u043e\u0435\u0446\u0438\u0440\u043e\u0432\u0430\u0442\u044c \u0438\u043d\u0442\u0435\u0440\u0430\u043a\u0442\u0438\u0432\u043d\u044b\u0435 \u0446\u0438\u0444\u0440\u043e\u0432\u044b\u0435 3D-\u043e\u0431\u044a\u0435\u043a\u0442\u044b \u043d\u0435\u043f\u043e\u0441\u0440\u0435\u0434\u0441\u0442\u0432\u0435\u043d\u043d\u043e&hellip;","_links":{"self":[{"href":"https:\/\/comunicagenia.com\/ru\/wp-json\/wp\/v2\/posts\/28606","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/comunicagenia.com\/ru\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/comunicagenia.com\/ru\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/comunicagenia.com\/ru\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/comunicagenia.com\/ru\/wp-json\/wp\/v2\/comments?post=28606"}],"version-history":[{"count":0,"href":"https:\/\/comunicagenia.com\/ru\/wp-json\/wp\/v2\/posts\/28606\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/comunicagenia.com\/ru\/wp-json\/wp\/v2\/media\/1751"}],"wp:attachment":[{"href":"https:\/\/comunicagenia.com\/ru\/wp-json\/wp\/v2\/media?parent=28606"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/comunicagenia.com\/ru\/wp-json\/wp\/v2\/categories?post=28606"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/comunicagenia.com\/ru\/wp-json\/wp\/v2\/tags?post=28606"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}