When creating a Facebook page, four tabs appear by default: photos, videos, events and likes; But numerous Facebook Page templates are also offered for business pages with other personalized tabs for each type of business, mostly due to Facebook’s commitment to e-Commerce. To apply one of these templates, the option is located at the top
Services: the new Facebook template for company pages Read More »
When planning a good strategic line of positioning in networks, two concepts usually appear that have been trending upwards for some years. These are SEM and SEO. A good combined use of both can be one of the main points towards the success of a good marketing campaign. The question, therefore, is to know what
SEO and SEM: strategies to enhance digital marketing Read More »
Information is power, and that is why what is known as Big Data is increasingly present in both multinational companies and SMEs, since collecting data, analyzing it and making strategic decisions based on it will be key resources for the success of your business, what is known as ‘data economy’. What is Big Data But
Big Data and online data analysis for your business Read More »
The rise of new technologies and the massive use of social networks as a communication element for users and brands is a fact that has revolutionized the way we interact. Despite this, these channels tend to be the spaces through which dialogues are generated. Normally it is through the formation of blog platforms or websites
Child Themes: what they are and how to use them Read More »
Suddenly you go to Twitter and see that you have fewer followers than normal. If so, don’t hold back, it doesn’t mean that your audience has stopped liking you or that they have decided to boycott you. The explanation is much simpler. The platform is currently adjusting users’ social profiles in order to detect frozen
The new Twitter settings are going to affect your number of followers Read More »
Knowing the results or effects that our actions are having, on a digital level, is of vital importance when carrying out a good communication strategy. Monitoring will allow us to measure, and it is these measurements that will define the future of our campaign. From here it will be possible to undertake changes in those
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The development of new technologies has led to a revolution in the way that companies communicate due to the increasing need to generate synergies with their audiences. The constant search for new supports based on accessibility, interactivity and trust have made the concept of 360º communication a maxim of great importance that is positioned as
360º Communication: new concept to enhance your company Read More »
