Did you know that 3 out of every 4 Spanish users are online buyers? Electronic commerce in our country is evolving faster and faster. In fact, Spain occupies ninth place in the ranking of countries that buy the most online, surpassing other European countries such as France or Italy. Since the smartphone is part of
From e-commerce to a-commerce: the online shopping revolution Read More »
The main objective when creating a website is for it to be visited by as many users as possible. This is where all existing online marketing strategies begin to be developed. At Comunicagenia we have talked a lot about SEO positioning and social networks, which are of great help to generate web traffic. One of
Infographic | What is guest blogging and what are its advantages Read More »
In terms of digital marketing, audiovisual content has been the main protagonist of 2017. Data on video consumption on the Internet has skyrocketed. According to We Are Social, the youngest sector of the population (between 18 and 24 years old) spends 71 minutes a week consuming online videos through a smartphone. And in the coming
How to create a successful business channel on YouTube Read More »
One of the first things to think about when starting a website is positioning. It is simply about working so that the page appears among the first results when performing a search on Google or other search engines. Although the goal is simple, achieving it can become a real odyssey. In fact, there are professionals
Tips and platforms to improve SEO positioning Read More »
Subscribe to our Newsletter!” Surely you have read that phrase more than once on any type of website. You may even be subscribed to one. By now, we assume you more or less have a clear idea of what these newsletters are (that’s how they say it in Spanish). But you may not have realized
What is a Newsletter and what it can do for your company Read More »
Whether you have a business or are just starting out with digital marketing, this post is going to interest you a lot. One of the main functions of online marketing is to capture leads. Don’t you know what they are? In more general terms, leads are the users that you can attract through various actions
What is a landing page and how to design one | Infographic Read More »
Audiovisual content is the king of the Internet. Video is the content that most attracts consumers, especially since the widespread use of smartphones. And, of course, where the greatest consumption of videos occurs is on social networks, where you can find everything from homemade videos, of low quality but with high doses of humor, to
How to broadcast live videos on social networks Read More »
The virtual reality and 360-degree video are the biggest novelty in recent years. They are being used in many sectors such as video games, marketing, the tourism sector and even in medicine and education. With the great reception that this type of videos have had, it is not surprising that a wide variety of panoramic
A complete list of 360° and 180° cameras Read More »
Social networks are already essential for any type of company. In addition to having a presence on the Internet through a website, social media provides a level of interaction that is difficult to surpass. It is the fastest and most direct communication channel with your target audience. For both large companies and SMEs, the good
Tips for SMEs on social networks: how to be successful Read More »
Virtual and augmented reality have been two of the great technological advances in recent years. For now, the video game sector is the one that is making the most of these two technologies. However, they are increasingly making their way into advertising and marketing campaigns, since they are very attractive tools for any user. But
Mixed Reality: what it is and how it works Read More »
