Mar 13, 2026 | new technologies
Imagine that you try to access your email or your bank account and, suddenly, your password no longer works. That empty feeling in your stomach isn’t just from losing access; It is the anguish of knowing that someone has your photos, your messages and your...
Mar 11, 2026 | new technologies
Have you ever felt that strange discomfort when watching an ad for something you just talked about, or when connecting to an open Wi-Fi network at a coffee shop? It’s not paranoia; It is the reality of a digital world where your steps, your searches and even...
Nov 21, 2025 | Artificial intelligence, Virtual and Augmented Reality
Choosing a destination has always involved a degree of intuition. Photoshopped photos, promotional videos or isolated reviews do not convey the true “feeling” of being there. How do you know if a hotel is as comfortable as it promises? Choosing a destination blindly...
Jul 15, 2024 | new technologies
The modernization of small and medium-sized enterprises (SMEs) is crucial for their survival and growth. The COVID-19 pandemic has accelerated the need for digitalization, all to address unforeseen challenges through the use of advanced technologies. It is in this...
Jun 30, 2024 | Artificial intelligence, new technologies, Online marketing
The development of new technologies and artificial intelligence (AI) is increasingly present in our lives, and they also achieve unsuspected goals for the human being who is witnessing the unique spectacle of how reality surpasses science fiction. It sounds geeky and...
Jun 30, 2024 | Apps, new technologies, QR Marketing
How many times have we seen those little squares full of geometric shapes in black and white, pasted on a container or on a poster on the street? You probably already know that it is the famous QR code, and you will also know that it can be scanned with a mobile phone...
Jun 30, 2024 | new technologies, QR Marketing
Malaga City Council has renewed the QR code service applied to tourist information that has been provided for several years by the technology company ComunicaGenia. Using an intelligent platform, which can detect the user’s language or mobile operating system,...
Jun 30, 2024 | new technologies, Online marketing, QR Marketing
We’ve been seeing images of QR codes applied to various sites (brochures, posters, magazines, etc.) for years, but do we really know what it is? A QR code is a square two-dimensional barcode in which data can be stored. Any smartphone (through a free app or...
Jun 30, 2024 | new technologies, Virtual and Augmented Reality
As you may already know, new technologies and marketing always go hand in hand. Today we want to talk to you about two new technologies that people sometimes confuse, but that have many differences. We are talking about augmented reality and virtual reality. What is...
Jun 30, 2024 | new technologies, Online marketing, Virtual and Augmented Reality
New technologies have changed people’s daily lives, but also that of brands and companies. If they want to achieve commercial success, they cannot be left behind in terms of technology, especially with what has to do with digital marketing, if they want to reach...
