Jul 18, 2018 | new technologies, Virtual and Augmented Reality
The second edition of the VR Observatory has opened its doors, starting this morning, at the Polo Digital facilities in Malaga. The day, which will last on July 18 and 19, began with the speech of the Malaga councilor, Francisco de la Torre, who placed emphasis on the...
Feb 15, 2018 | new technologies
Did you know that 3 out of every 4 Spanish users are online buyers? Electronic commerce in our country is evolving faster and faster. In fact, Spain occupies ninth place in the ranking of countries that buy the most online, surpassing other European countries such as...
Dec 13, 2017 | new technologies
For a few years now, the word Bitcoin has been repeated on many websites and everything related to it has become news. The same thing is happening more recently with the term Blockchain. It seems to be something that a lot of people talk about, but what do these...
Nov 17, 2017 | new technologies
The virtual reality and 360-degree video are the biggest novelty in recent years. They are being used in many sectors such as video games, marketing, the tourism sector and even in medicine and education. With the great reception that this type of videos have had, it...
Oct 11, 2017 | new technologies, Virtual and Augmented Reality
Virtual and augmented reality have been two of the great technological advances in recent years. For now, the video game sector is the one that is making the most of these two technologies. However, they are increasingly making their way into advertising and marketing...
Oct 3, 2017 | Virtual and Augmented Reality
Virtual reality and augmented reality have been leading the trend charts for several years, and continue to do so. Above all, it has been virtual reality that has been acquiring greater prominence when it comes to highlighting its potential for brands. It is a very...
Sep 7, 2017 | new technologies, Online marketing
For those who are familiar with the world of marketing, this will not be the first time you have read the word “beacon” (not bacon). But for other people this term is totally outside their vocabulary. Beacons are very useful in marketing strategies, especially for the...
Aug 31, 2017 | new technologies, Online marketing
The world of marketing is constantly evolving. Not a year goes by without new technologies giving advertising experts the possibility of finding new ways to promote your company or communicate with your customers. clients. The future of marketing and communication...
Aug 24, 2017 | new technologies, Virtual and Augmented Reality
In recent years, technology has evolved exponentially. New tools, algorithms and specialized software that are increasingly more sophisticated and complex, as is the case with augmented reality, offer us solutions to everyday problems. Likewise, new information and...
Jul 21, 2017 | new technologies, Online marketing
In the world of marketing, the dictionary is renewed very frequently. Today we are going to explain what Mobile Marketing is. As well as why every day is more important when developing a digital marketing strategy. Without a doubt, we all usually carry our mobile...
