May 22, 2017 | Online marketing, Social media, Virtual and Augmented Reality
It has always been said that a picture is worth a thousand words. In the case of digital marketing and social networks, this statement is almost a commandment. The excess of information that we find on the Internet causes users to pay less attention to long texts....
Apr 27, 2017 | Online marketing
When talking about marketing or communication strategies, it seems that the message is always directed at large companies and multinationals that “can afford” that type of business. It is quite a mistake to think like that. Both large and small and medium-sized...
Apr 25, 2017 | Online marketing
One of the most important keys when creating a communication or marketing strategy (whether online or traditional) is knowing your target audience: knowing what they do, what their tastes and concerns are, who or what they like to interact with. Therefore, if what...
Mar 23, 2017 | Online marketing, SEO
We already know that today not being present on the Internet is the same as not existing. For this reason, companies no longer have any doubts about creating a website that acts as a sales showcase. A few years ago just by showing your products you could be successful...
Feb 10, 2017 | Apps, Online marketing, Social media
This instant messaging application is normally associated with leisure, chatting with friends and family. And WhatsApp is always among the top positions (usually the first) on the list of the most downloaded apps. The number of messages it generates is truly...
Feb 10, 2017 | new technologies, Online marketing
According to the RAE, playing is “doing something with joy in order to entertain yourself, have fun or develop certain abilities.” Sounds good, right? You can make a game about practically anything, so marketing and advertising cannot miss that opportunity to...
Jan 11, 2017 | Online marketing, SEO
You have probably heard or read the acronym SEO, but… Do you know what it means? If the answer is not entirely yes, keep reading. SEO is the acronym in English for Search Engine Optimization, which in Spanish would be translated as search engine optimization. That is,...
Jan 11, 2017 | Online marketing
Hello! Do you feel like taking a walk through your daily life? Let’s start at the beginning. You woke up when you heard the sound of your phone’s alarm and, after snoozing it three times, you unlocked your phone and checked to see if you had any...