Nov 21, 2025 | Artificial intelligence, Virtual and Augmented Reality
Choosing a destination has always involved a degree of intuition. Photoshopped photos, promotional videos or isolated reviews do not convey the true “feeling” of being there. How do you know if a hotel is as comfortable as it promises? Choosing a destination blindly...
Jun 30, 2024 | new technologies, Virtual and Augmented Reality
As you may already know, new technologies and marketing always go hand in hand. Today we want to talk to you about two new technologies that people sometimes confuse, but that have many differences. We are talking about augmented reality and virtual reality. What is...
Jun 30, 2024 | new technologies, Online marketing, Virtual and Augmented Reality
New technologies have changed people’s daily lives, but also that of brands and companies. If they want to achieve commercial success, they cannot be left behind in terms of technology, especially with what has to do with digital marketing, if they want to reach...
Jun 30, 2024 | Online marketing, Social media, Virtual and Augmented Reality
The Royal Spanish Academy (RAE) defines virtual reality as a “representation of scenes or images of objects produced by a computer system, which gives the sensation of their real existence”. Today, beyond imagination and science fiction, it is possible to...
Sep 11, 2019 | new technologies, Virtual and Augmented Reality
Currently, the video game industry provides an endless and wide variety of changing products that satisfy the player, but also demand more from the regular and not-so-regular consumer of these electronic games. People who dedicate themselves to making a living...
Aug 5, 2019 | new technologies, Online marketing, Virtual and Augmented Reality
In general terms, human beings are better at advising other people than themselves. In the psychological field, behavioral scientist Igor Grossmann called it Solomon’s paradox. This term refers to the fact that the biblical king, Solomon, was wise for others,...
May 8, 2019 | Artificial intelligence, new technologies, Virtual and Augmented Reality
How will artificial intelligence really change the future of tourism? Technological advances are taking giant steps and bringing to the market technologies with machine learning and artificial intelligence (AI) systems, which will have the potential to transform the...
May 3, 2019 | new technologies, Virtual and Augmented Reality
Since the appearance of the Internet, a digital revolution has transformed the lives of millions of people. Digital files have replaced paper, email has replaced postal mail, and mobile phones provide access to many services that make daily life easier. This digital...
Jan 10, 2019 | new technologies, Online marketing, Virtual and Augmented Reality
Along with virtual reality, a new concept appears that is here to stay due to the number of applications it has in different sectors. We are talking about augmented reality (AR). One of the areas where these new techniques have the best benefit is in digital...
Jan 8, 2019 | Apps, new technologies, Virtual and Augmented Reality
It is almost impossible not to have heard about Virtual Reality in the last year. And in large part, this is due to the inclusion of this technology in video games and, in addition, it appears more and more in medical news in the news. It is already a fact that...
